Life’s a pitch
It’s the time where everything you have put your heart and soul into, the late nights, the endless coffee intake, the take outs… It is right now, the final output of all the blood sweat and beers, comes under scrutiny for the first time, and hopefully, they like it… or your plan B better be really good.
The following are examples of the design concepts I created, while working at a previous agency, for a conference that was to decide the future strategic plan to be implemented throughout the company with the tagline of ‘What’s Next?’.
Wee bit of thought
Due to the curve of the type, it also lent itself well to signage, presentations and supporting graphics. Bright vibrant colours from the KANTAR palette worked well in various combinations. The circle graphic used throughout is also relative to the sign off of the question mark from the conference name. This element was then used further throughout supporting collateral, to bring them together in a cohesive and unified manner.